Globalisation culturelle alternative : de l’Asie de l’Est à l’Europe

[Plenary Session 3] Towards Alternative Globalizations?

Chair: Jimmyn Parc

The Power of Small Things: Japanese Kawaii as Global Affective Force - Christine Yano (USA) [Online]

Hallyu and Female Universalism - Wonho Jang (South Korea) [Online]

Studying Culture in Motion: Lessons from South Korea's art, literary, and academic worlds - Peggy Levitt (USA)

Ceci n’est pas du soft power. On the booming, reception, and perception of East Asian creative output in Europe - Marco Pellitteri (China)

[Workshop 5] Going global

Chair : Xiaoling Zhang

› Is Hallyu Mainstream in Europe? A “Trivialité” Analysis of the Hallyu Phenomenon - 14:00-14:30 (30min)

› Narrating Chineseness through comics and animation: A focus on the Italian context - 14:30-15:00 (30min)

› The political rhetoric of Korean pop culture: Hallyu as a policy-making metaphorical tool - 15:00-15:30 (30min)

[Workshop 6] Work of intermediaries

Chair: Mathieu Berbiguier

› Festivals and the State: From the Legitimation to the Commercialization of South Korean Cinema in the Global Space, 1988-2020 - 16:00-16:30 (30min)

› Globalisation du manga et appropriations du Japon en France : enquête sur le rôle des amateurs et la transmission entre générations - 16:30-17:00 (30min)

› Reimagining Global Film From East Asian Festival Co-Production - 17:00-17:30 (30min)

Program